The title, for those unfamiliar, is a combination of the title for the novel “Do Andoids Dream of Electric Sheep” and the Twilight Zone episode “The Obsolete Man”.

I was listening to a piece on NPR about the Consumer Electronics Show (CES) out in Las Vegas. The conversation revolved a lot around automation. And it got me thinking…

We can automate a lot of things– manufacturing processes, data analysis, transportation (well, we’re collectively working on that). So what else is there? Can design be automated? As a community of designers, we argue often that design is ultimately about problem-solving and communicating. So, if we’re talking about finding the best solution, then conceivably you can establish a set of rules and parameters to reach the best possible solution.

And if we continue distilling the argument, we could reach the conclusion that design, being about solving problems, can be broken down into a set of algorithms and rules. And if we’re able to do that, what does that do to– and for– designers? Do we then become utterly obsolete? What does that do to design itself? What does an automated design look like?

And if we’re able to do that– what’s next?

I don’t pretend to have the answers to any of this. But listening to the conversation on the radio gave me pause and made me think about what, professionally, things might look like 5, 10, 20 years down the road.

Something to think about.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.